Does Blogging Sell?

Selling and buying the blogs is a new market. Buying blog is not similar to buying a domain. It is more than that. When you buy a blog, you buy the domain name along with its content.

Blogs are very much sellable. However, the blog buyers want to be sure about the following before taking a decision to buy your blog. If required by the buyers, you need to make available the following information.

1. Name of your domain: The domain names which match the blog title and can be easily remembered and renowned can be sold for good money.

2. Age of your domain: For Google PageRank, the age of your domain is very important and therefore the buyers will consider this fact.

3. Your Page Rank in different search engines and particularly in Google.

4. Your Keywords strength: They want to know the keywords strength of your blog. It decides your traffic consistency.

5. Brand & popularity: The popularity of your branding sells. It gets you good price.

6. Discussion Forum or Chat Included: Whether your blog consists of a discussion forum or chat area. If so, what are its facts and figures.

7. How many posts, articles and comments are placed in your blog?

8. Whether your blog offer newsletters?: The blog with a newsletter may provoke the buyer to buy your blog. However, he must be willing to know how many newsletters and how often and what content sit offers.
9. Blogs featured in recent news stories: The press coverage of your blog is a deciding factor for the buyer. The blogs featured in latest news reports are of great importance for a buyer to judge your blog pricing.

Intellectual Property Rights: The buyers also want to know whether you blog selling offer is inclusive of Copyrights, licenses, trademarks, etc., or not.

Apart from the above check list, the buyer may also want know about unique visitor statistics, list of subscribers, demographics, sponsorships etc.

You have to be definite with your responsibilities after transfer of ownership. Whether you have transferred the total control? New owners often want the seller to be around, at least for the changeover period.